SEO 101 – Choosing The Right Domain Name
A good domain name reflects the purpose of its existence, and is the number one priority. If the domain name does not give out the message about the website, the user won’t feel like checking out the site. A good domain name need not necessarily be one with all your thought put into it. What is the reason behind this? For that you will need to add proper keywords to it too. You have to keep your domain name attractive and also engineer it for the search engines. You will learn how to do that by reading this article.
Begin by finding a search engine optimized keyword that you can keep in the domain name. A tool known as a keyword analyzer can help you in this. You will get these if you do a search on the search engines.
When you are on it, put in a sample keyword that you think best tells what your site is about. The analyzer will now give you many different alternatives for the keyword you inserted. From these options, select those that describe your website better. You’re site is better search engine optimized if you use a long tail keyword because there will be fewer webmasters who will choose them.
After this, you can begin looking for the domain name you will keep. You can find out from the domain name service itself if a particular name is obtainable. The domain name service will also suggest alternatives if the one you put in is not available.
The most ideal way to benefit from this tool is to enter your chosen keyword first. You will get other recommendations if this particular keyword is not available to use as the domain name. com ending are good to use. If not, use your creativity.
Craft a domain name that contains your keyword in some way by using some filler words or numbers. Three interesting fillers you can use are ‘a’, ‘an’ and ‘the’. These words are not considered by the search engines. Any number like 80 or anything else will do.
Below we describe what you must do if you get all else but not the .com suffix. If your keyword is extremely popular, another extension can be considered. You may think of extensions such as .org, .biz and .net. You may use an extension that is specific for the nation or the state if it doesn’t make any difference to you whether your website is internationally or locally operated. For example, it is better to be number 1 in the Austrian Google than number 400 or something in American Google!
It is not complicated to have a domain name that serves well for your visitors as well as for the search engines. You will have to put only the remainder 10% of the effort with your creativity. If there is no solution to getting the domain name of your choice, change the keyword.
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